Prepare for the footfall surge. With the 12 April date set for the long-awaited reopening of non-essential retail in England, UK stores can expected a 47.9% week-on-week leap in footfall, according to Springboard data.
With the government unwilling to allow non-essential shops to reopen very quickly, UK consumers are voting with their feet and continuing to drift back to physical shopping, even though most stores are closed.
Despite awful retail footfall figures for January, lockdown fatigue and pent-up desire to go non-essential shopping is simmering. So expect a bounce-back when the world of retail fully reopens, says Springboard.
Some consumers are finding it hard to stay at home. It seems footfall across all UK retail destinations rose last week, despite lockdown restrictions and the onset of winter weather in many parts of the country.
This won't come as a surprise to many people but 2020 was the year that annual footfall dropped to its lowest level ever recorded. It was down 39.1% in the UK as the pandemic changed the retail industry forever.
It’s no surprise that UK footfall has fallen as England’s third lockdown kicks in. But it’s perhaps more shocking that the smallest fall is in London and the South East where Covid infection rates are highest.