The Italian label has strengthened its leadership team by appointing Livio Proli, a former top executive at the Armani group, as CEO. Emilio Carbonera Giani, Missoni’s general manager, has left the company.
The Italian brand has acquired T&J Vestor, which had licensed its Missoni Home line since 1983. The fashion label is hoping to reinforce this sector, with several hotel and interior design projects in the works.
Diversification, licensing and retail expansion, these are the strategic priorities for the Italian fashion label, which is about to enter China and is launching its first watches line in partnership with Timex.
The weather gods were kind to Missoni last night, as the house and family celebrated the 65th anniversary of the brand with a memorable show staged on an elevated concourse looking out over Milan’s Fiera City.
Italian state-backed investment fund Fondo Strategico Italiano (FSI) has agreed to buy 41.2% of Italian fashion house Missoni, while former Salvatore Ferragamo CEO Michele Norsa will be appointed as deputy chairman.