Aug 23, 2022
UK’s Lyle & Scott and UFG announce footwear licensing tie-up
Aug 23, 2022
UK-based clothing brand Lyle & Scott and Unlimited Footwear Group (UFG) have announced a new strategic licensing partnership. This alliance will see UFG designing, producing, and distributing all upcoming branded Lyle & Scott footwear collections throughout the entire European Union, the United Kingdom, Switzerland, Scandinavia, and the United States of America.
It's Lyle & Scott's first entry into the footwear industry and will be for SS23, according to a press release issued by UFG. The collections for men, women, and youngsters will all feature the signature yellow eagle.
UFG’s The Heritage Footwear Company division in Utrecht will manage Lyle & Scott Footwear collections. The Heritage Footwear Company plans to launch two collections a year at a mid-price level and will distribute Lyle & Scott footwear through its extensive international sales network.
“Lyle & Scott has a unique positioning in the market, a strong brand, known for its craftsmanship and heritage,’’ said Bart van Helvoirt, CEO Unlimited Footwear Group. “We are delighted to share the news of adding this great brand to our portfolio. UFG sees a very strong potential globally for Lyle & Scott footwear and aims to have the brand benefit from UFG’s 30 plus years expertise and international network. We are looking forward to a great collaboration with the Lyle & Scott team for the further expansion and awareness of the Lyle & Scott brand.’’
The dedicated Lyle & Scott Footwear team will operate from Utrecht, the Netherlands through UFG’s The Heritage Footwear Company division.
“Our partnership with UFG is a huge step forward for our brand, within footwear but also more generally. Our customer is passionate, be that about football, golf, or the clothes they wear. Over the last 30 years, UFG has developed a truly global audience, working with some amazing brands in the footwear industry and we are hugely proud to have them as our partners,” explains Ben Gunn, brand director at Lyle & Scott.
Lyle & Scott was founded in 1874, by William Lyle and Walter Scott, who purchased a factory in Hawick, Scotland, with the ambition of making high-quality knits and being firm believers of the importance of craftsmanship and innovation.
In the mid-1950s, it became a favourite brand in golf apparel. Today Lyle & Scott is known for providing fashion-led pieces and also for its preppy style.
Copyright © 2023 Fibre2Fashion. All rights reserved.