Jun 28, 2022
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St David's Cardiff adds Carvela, Mint Velvet to expanding fashion roster

Jun 28, 2022

The St David’s Cardiff mall is continuing to attract a raft of fashion brands. Joining the line-up at the Landsec operated mall will be international women’s fashion label Mint Velvet and the women’s footwear and accessories specialist Carvela.

Mint Velvet

Spanning 2,130 sq ft on the Grand Arcade, Carvela’s first standalone Welsh boutique will feature its ranges of shoes, bags, and accessories. It’s set to open in July, adjacent to sister brand Kurt Geiger.

Meanwhile, expanding the St David’s women’s fashion offer, Mint Velvet makes its regional debut. Dedicated to providing “relaxed glamour”, the new store will cover 3,700 sq ft offering the brand’s “stylish seasonal apparel, footwear, and accessory collections”.

Nik Porter, Head of Retail Brand Account Management at Landsec, said: “The addition of Carvela in particular is the result of a strong partnership we’ve built with Kurt Geiger which has allowed them to broaden their presence and introduce a new concept to Wales.”

He added: “As guests look for better and more unique experiences, brands are flocking to the prime retail destination in a city. Over the past 12 months, leading brands including Carvela, Mint Velvet, Zara, Hobbs, and Phase Eight have all chosen to make their regional debut at St David’s, cementing it as the go to destination for retail in Wales.”

Sarah Pugh, Head of Carvela Buying & Merchandise, added: “Signing for our first Welsh dedicated store is another great step forward for Carvela. St David’s is a destination with a huge draw for our customers, and one we have been targeting as part of our nationwide expansion for some time. We are looking forward to opening here next month and delivering our future-focused, female-designed products to a new audience.”

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