Published
Sep 2, 2013
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Mulberry opens biggest Chinese flagship

Published
Sep 2, 2013

Mulberry has opened its fourth store in Shanghai, neighbouring a plethora of big international brands in the city's APM shopping centre. The store is the British luxury brand's biggest in the country and carries the entirety of its product lines, including shoes and accessories which were previously only sold in department stores.

Inside the store | Source: Burberry


The store's design was commisioned by British architects Universal Design Studio and has a distinct cosy atmosphere which references the labels rural English roots.

The brand recently saw creative director Emma Hill leave, with no replacement yet named. Mulberry will present its spring-summer 2014 collection at London Fashion Week on 15th September.

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